Birkenstock Australia x Geelong Cats AFLW Team
Birkenstock Australia is thrilled to partner with Geelong Cats AFLW for the 2024 season, focusing on supporting athlete recovery, promoting well-being, and championing women in sport.
On 14th October, the Geelong Cats AFLW team gathered at GMHBA Stadium for a fitting session hosted by Birkenstock Australia. The atmosphere was lively and energetic as players tried different Birkenstock styles, chatting and having fun while learning how to care for their pairs using the Birkenstock Shoe Care Range.
During the session, the players shared their thoughts on the vital role of comfort in their recovery routines—whether slipping into supportive footwear after a tough match or finding the right style for unwinding between training sessions. 
The players opened up about their experiences as female athletes in a traditionally male-dominated sport and how they stay grounded in such a competitive environment.
Hear directly from the Geelong Cats AFLW players as they share their thoughts on everything from favourite Birkenstock styles to recovery rituals and how they incorporate self-care into their busy schedules.
Birkenstock Australia is an avid supporter of the Geelong Cats AFLW team. This partnership is built on a shared passion for active recovery and celebrating the resilience and achievements of women in sport.
With a commitment to quality, comfort, and care, Birkenstock and Geelong Cats AFLW embrace a season that recognises the importance of balance and well-being, both on and off the field.
